NEW! Bumble Illuminated Blonde
Bumble & Bumble has finally launched their brand-new “Illuminated Blonde” collection! Working all together, this illuminating trio helps to enhance your blonde & neutralizing brass while hydrating the hair! Formulated with sunflower extract that acts as a UV filter, as well as coconut water for hydration, the system is specifically for blondes, but suitable for all hair types & textures. With other ingredients like shea butter, coconut oil, argan oil, & macadamia seed oil, you can rest assured that your hair’s moisture levels are amped up! Did you know the formula is also vegan & cruelty free?!
The Illuminated Blonde Purple Shampoo is sulfate free & very gently but effectively cleanses the hair, while also hydrating, reducing frizz, & softening the hair rather than drying it out. Further illuminate your blonde & neutralize brassy tones when you pair the shampoo with the conditioner.
The Illuminated Blonde Purple Conditioner is a hydrating purple conditioner that helps to brighten blonde strands by neutralizing brass & enhancing tone. It also levels up moisture to leave hair soft & detangled while reducing frizz.
The Illuminated Blonde Tone Enhancing Leave In is a purple leave-in treatment & toning spray that further neutralizes brassiness. The formula is super lightweight while providing hydration & heat protection up to 232°C, providing you with reduced frizz & smoothness for soft, healthy looking blonde strands!
HOW TO USE
> Apply the Illuminated Blonde Shampoo & massage through damp hair. Let it sit for two minutes, rinse, then follow with the Illuminated Blonde Conditioner. When using a purple shampoo, it’s important to massage & work the shampoo thoroughly from roots to ends. This will ensure consistent coverage & even toning for maximum benefit.
> After cleansing with Illuminated Blonde Shampoo, start conditioning at the ends with Illuminated Blonde Conditioner & work your way up. Let it sit for 2-5 minutes & rinse.
> Once you have cleansed & conditioned, spray The Illuminated Blonde Tone Enhancing Leave-In onto damp hair from roots to ends. Comb through to evenly distribute, & style as desired. Apply more liberally in any areas needing some extra hydration!