Dry, dull hair rarely has a single cause — it's usually a combination of stripping at the shampoo step, insufficient conditioning at the treatment step, and a masque that only gets used occasionally rather than consistently. The REF Stockholm Intense Hydrate Bundle solves all three at once: a complete three-step wash system built around Organic Coconut Oil and Bergamot Extract that delivers deep, lasting hydration at every stage — the cleanse, the condition, and the weekly treatment. Consistent moisture. Genuinely softer hair. At 15% off when bought together.

What's in the Bundle

REF Stockholm Intense Hydrate Shampoo A sulfate-free hydrating shampoo for dry, dull, or dehydrated hair. The gentle surfactant system — built around Disodium Laureth Sulfosuccinate rather than SLS or SLES — cleanses without stripping, while Organic Coconut Oil begins replenishing the lipid layer at the cleanse step itself. Citrus Aurantium Bergamia (Bergamot) Fruit Extract provides antioxidant radiance and colour vibrancy protection. A dual protein complex of Hydrolyzed Quinoa and Hydrolyzed Wheat Protein deposits amino acid reinforcement during washing, building cumulative structural resilience with each use. In-wash conditioning polymers (Polyquaternium-10, Polyquaternium-22) and Dimethiconol provide in-shower slip and preliminary smoothing. REF Colour Preserve System. Colour-safe.

REF Stockholm Intense Hydrate Conditioner The Intense Hydrate collection's daily conditioning step — a multi-oil formula that drenches dry hair with deep moisture in 3–10 minutes. Organic Coconut Oil penetrates the cortex to prevent protein loss; Bergamot Extract delivers antioxidant radiance; Shea Butter restores suppleness to brittle, over-processed hair; Jojoba Seed Oil absorbs without residue for elasticity and shine. Bis(C13-15 Alkoxy) PG-Amodimethicone distributes evenly through wet hair for consistent smoothing and shine across the full length. Lactic Acid and Citric Acid seal the cuticle at rinse-out, locking in the conditioning complex. 4.86/5 customer rating. Follow with the Masque once weekly for the deepest hydration result.

REF Stockholm Intense Hydrate Masque The collection's deep treatment — a reformulated "richer, less water" formula with a higher concentration of active ingredients per application. Behentrimonium Chloride deposits at damaged cuticle points with a response proportional to the degree of damage — the more compromised the hair, the more the formula treats it. Bis-Cetearyl Amodimethicone, a crosslinked silicone, forms a more durable, three-dimensional smoothing bond at the cuticle surface than standard Amodimethicone for lasting frizz resistance. Organic Coconut Oil continues the deep cortex moisturisation. Lactic Acid and Citric Acid seal the cuticle at rinse-out. Use in place of the conditioner for a deeper weekly treatment, or follow with the conditioner for maximum conditioning and slip. 29 reviews, 4.62/5.

Why These Three Together The Intense Hydrate system is designed as a complete protocol — each step building on the previous. The sulfate-free shampoo cleanses without depleting the moisture balance the conditioner then restores. The conditioner maintains that moisture daily. The masque, used weekly, drives a deeper treatment that the conditioner alone can't match — particularly for very dry, brittle, or colour-compromised hair where the cortex needs regular replenishment. Used consistently as a three-step system, the cumulative hydration result significantly exceeds what any single product delivers in isolation — because each step leaves the hair in a better condition to absorb and retain what follows.

The shared hero ingredients across all three — Organic Coconut Oil, Bergamot Extract, and Hydrolyzed Quinoa — reinforce the same mechanisms at different depths and concentrations: Coconut Oil penetrating the cortex at every step, Bergamot protecting colour and adding radiance throughout the routine, Quinoa building structural resilience wash by wash.

How to Use the Bundle

Step 1 — Shampoo (every wash day): Apply to wet hair and scalp. Massage from root to ends for 30 seconds before rinsing. Rinse with lukewarm water. Repeat if needed.

Step 2A — Conditioner (most wash days): Apply from mid-lengths to ends. Leave on for 3–5 minutes for regular maintenance conditioning. Rinse thoroughly.

Step 2B — Masque (once weekly, in place of conditioner or after it): Apply to freshly washed, towel-dried hair. Leave on for 5–10 minutes — 5 minutes for maintenance, 10 minutes for very dry or brittle hair. Rinse thoroughly. For maximum conditioning and slip, follow with the conditioner as a final step.

Who This Bundle Is For Dry, dull, brittle, or dehydrated hair of any texture — particularly effective for colour-treated, bleached, or repeatedly processed hair where moisture depletion is ongoing rather than occasional. Works across fine, medium, and thick hair types. The Masque's Behentrimonium Chloride depositing in proportion to damage makes it self-correcting — the more damaged the hair, the more the formula does. All three products carry the REF Colour Preserve System for UV and colour vibrancy protection, making the complete bundle appropriate for everyday use on colour-treated hair.

For an additional leave-in step, pair with REF Stockholm Leave In Serum → from the Signature Collection.