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Kevin Murphy Body.Builder Mousse

4 total reviews

$49.50 CAD
$49.50 CAD
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The reason most people under-apply mousse is the crunch. Load on too much, and the result is stiff, sticky, over-set hair that looks heavily styled rather than naturally full. BODY.BUILDER is the mousse built to eliminate that hesitation — a weightless, spray-delivered formula where the more you apply, the more body you build, without any sticky crunch at the end. The end result is flexible fullness: volume that looks and feels like healthy hair, not product.

BODY.BUILDER is a volumising spray mousse delivered via aerosol — applied as a fine mist to damp hair rather than pumped from a traditional mousse dispenser. This delivery method distributes the formula more evenly through the hair section than hand-dispensed foam, creating a more consistent body-building deposit from root to tip.

VP/VA Copolymer and Polyquaternium-11 form KEVIN.MURPHY's proprietary 'memory hold' resin system — the core of the formula's performance. VP/VA Copolymer is a flexible vinyl hold resin that sets around the hair's styled shape as it dries and holds the volume pattern through movement. Polyquaternium-11 is a cationic cellulose-derived conditioning polymer that equalises structural charge across the hair shaft — reducing static, improving combability during blow-drying, and delivering the anti-static, body-building properties that make the finished result feel like lifted, healthy hair rather than product-coated hair.

The critical characteristic of the memory hold system is its flexibility — the polymers set around the curl or wave or volume shape without becoming rigid. When the style moves, the polymer flexes with it rather than cracking or flaking, which is why layering on additional product builds body progressively rather than accumulating residue or stiffness.

Panthenol (Vitamin B5) penetrates the hair shaft and binds moisture at a structural level, improving elasticity and imparting natural shine throughout the drying process. On fine hair especially, the Panthenol conditioning action prevents the formula from making hair feel dry or brittle at the root — the most common failure mode of volumising products that prioritise hold over hair health.

PEG-60 Almond Glycerides and PEG-12 Dimethicone provide the formula's silky, non-greasy feel and slip — contributing to the weightless quality that allows the mousse to distribute evenly without matting or weighing down the hair. Citrus Reticulata (Tangerine) Peel Oil and Citrus Aurantium Dulcis (Orange) Peel Oil provide the fresh, citrus-forward fragrance signature that makes the styling step itself feel premium rather than utilitarian. Ethylhexyl Methoxycinnamate provides UV protection at the hair shaft level.

Sulphate-free. Paraben-free. Cruelty-free. For every can of BODY.BUILDER sold, a financial contribution is made to help reduce global carbon emissions.

Metro Vancouver note: Coastal humidity adds atmospheric weight to fine hair through the day and causes volume to collapse faster in damp conditions. The memory hold resin system in BODY.BUILDER creates a humidity-resistant body foundation during blow-drying that holds its shape through the day — particularly relevant for fine or limp hair styled in Metro Vancouver's coastal climate.

Who It's For All hair types seeking volume, body, and flexible hold. Particularly effective for fine, limp, or low-density hair where volume collapses through the day. Works on medium and thick hair for big, smooth shapes and blowout-style fullness. Apply to damp hair before blow-drying for maximum body; layer on additional product for more dramatic volume without fear of build-up or stiffness.

Key Ingredients

  • VP/VA Copolymer & Polyquaternium-11 ('Memory Hold' Resin System) — Flexible hold polymers that build volume, set the style's shape, and hold it through movement without crunch, stiffness, or flaking
  • Panthenol (Vitamin B5) — Penetrates the hair shaft and binds moisture; improves elasticity and imparts natural shine through the drying process
  • PEG-60 Almond Glycerides — Provides the weightless, silky feel that allows even distribution without matting
  • PEG-12 Dimethicone — Lightweight silicone slip; contributes to the non-greasy, voluminous finish
  • Citrus Reticulata (Tangerine) & Citrus Aurantium Dulcis (Orange) Peel Oil — Natural citrus fragrance complex
  • Ethylhexyl Methoxycinnamate — UV filter; protects the hair shaft from photo-oxidative damage through the day

HOW TO USE: Shake well. Apply to damp hair by spraying evenly through sections from roots to ends. Dry in with a blow-dryer using a round brush or diffuser for maximum volume and body. Layering: Don't hold back. The more product you apply, the more body you build — without any sticky or crunchy result. Apply in layers during blow-drying for progressively more dramatic fullness.

Kevin Murphy's tip: "The more you add, the more body you build — no crunchy stickiness, just the body. Go ahead and work that body… your hair will thank you for it."