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Davines Essential NOUNOU Nourishing Conditioner

$53.00 CAD
$53.00 CAD
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Damaged hair isn't just dry — it's structurally compromised. Bleach, colour, heat, and over-processing don't just remove moisture; they degrade the keratin bonds that give hair its tensile strength. A standard conditioner hydrates the surface. NOUNOU works deeper, targeting the cortex where the structural damage actually lives.

NOUNOU Conditioner uses a rich, cream formula designed for highly processed, chemically treated, or mechanically damaged hair where standard conditioning isn't enough. The active ingredient is Tomato Extract (Pachino IGP), sourced from the Slow Food Presidia farm network in Pachino, Sicily — a variety prized for its exceptionally high concentration of lycopene, Vitamins C and E, and amino acids. These compounds work together to reinforce weakened keratin bonds, restore cortex integrity, and replenish the lipid layer stripped by chemical processing. Behentrimonium Chloride and Cetearyl Alcohol deliver the slip and detangling action that makes severely damaged hair — which tends to tangle and snap under mechanical stress — manageable to comb without breakage. Panthenol penetrates the shaft and binds moisture at the structural level, extending softness beyond the rinse.

The formula is intentionally richer than everyday conditioners — designed for hair that needs restoration, not just maintenance. Fine hair that has been heavily processed will benefit from applying to lengths and ends only, avoiding the roots.

Metro Vancouver note: Hard water calcium deposits accelerate surface damage on chemically treated hair by roughening the cuticle and increasing porosity. If colour-treated hair is fading faster than expected or feeling progressively more brittle, mineral buildup is often a compounding factor. See our Hard Water Hair Damage Page for the chelation protocol.

Who It's For Highly processed, bleached, colour-treated, heat-damaged, or brittle hair. Any texture. Particularly effective for hair that has undergone multiple chemical services or is prone to breakage and tangling. Safe for everyday use on damaged hair — though very fine hair may prefer alternate-day application to avoid over-softening at the root.

Also available in the 1 litre size — save 38% per ml →

Key Ingredients

  • Tomato Extract (Pachino IGP, Slow Food Presidium) — High in lycopene, Vitamins C and E, and amino acids; reinforces weakened keratin bonds and restores cortex integrity
  • Behentrimonium Chloride — Positively charged conditioning agent that neutralises static, detangles, and reduces mechanical breakage during combing
  • Panthenol (Provitamin B5) — Penetrates the hair shaft and binds moisture at a structural level for lasting softness
  • Cetearyl Alcohol — Emollient fatty alcohol that smooths the cuticle and adds slip without heaviness
  • Paraben-free formula — Safe for colour-treated hair and everyday use
HOW TO USE: After shampooing, remove excess water and apply to lengths and ends. Comb through and leave on for 2–5 minutes. Rinse thoroughly. For severely damaged hair, leave on up to 5 minutes before rinsing.