Bumble and bumble was founded in 1977 in New York City, built around editorial stylist culture and salon-trained formulation philosophy. Across nearly five decades, the brand's hero franchises have evolved — but Hairdresser's Invisible Oil and the Thickening Dryspun line have anchored Bumble's professional reputation across most of that history.
Zennkai has carried Bumble since the 1990s. Decades — one of the longest-tenured brands on our floor. Across that time, the brand's role has clarified: Bumble is where we route clients for styling and finishing. For treatment-led routines — bond repair, intensive damage, scalp protocols — we lean on Kerastase, Olaplex, K18, and L'Oreal Serie Expert. Bumble sits alongside those higher-end professional brands on our floor.