{"product_id":"its-a-10-miracle-moisture-shampoo","title":"It's a 10 Miracle Moisture Shampoo","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eA shampoo that does ten things before you've even reached for the conditioner. It's a 10 Miracle Moisture Shampoo is a sulfate-free, supercharged botanical formula that cleanses thoroughly while delivering a ten-ingredient active complex at the wash step — hydrating, strengthening, boosting shine, smoothing the cuticle, and building body from the very first wash. Mild enough for daily use on even the most delicate colour-treated hair. The shampoo built for a routine that doesn't have time for underperformers.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eMiracle Moisture Shampoo uses a gentle sulfate-free surfactant system that cleanses without stripping, and delivers a concentrated botanical antioxidant complex at the cleanse step rather than waiting for the conditioning step.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe surfactant system — \u003cstrong\u003eSodium Cocoyl Isethionate, Sodium Coco Sulfate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine\u003c\/strong\u003e — produces a rich, creamy lather without SLS or SLES. Sodium Cocoyl Isethionate is the primary surfactant — a mild, coconut-derived isethionate that is notably gentle on the hair shaft and scalp while delivering thorough cleansing. \u003cstrong\u003eStearamidopropyl Dimethylamine\u003c\/strong\u003e is a conditioning agent that provides in-shampoo slip and cuticle smoothing, reducing mechanical breakage during the wash.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe botanical complex delivers its actives simultaneously during cleansing:\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eSodium Ascorbyl Phosphate and Ascorbyl Palmitate (Vitamin C)\u003c\/strong\u003e — two forms of stable Vitamin C — provide the antioxidant protection that is the formula's defining active. Vitamin C intercepts the free radicals from UV exposure and urban pollution that degrade the hair's structural proteins and dull colour over time. It also restores vitality to hair that looks tired or lacklustre. \u003cstrong\u003eHelianthus Annuus (Sunflower) Seed Extract\u003c\/strong\u003e acts as a natural UV screen and softening agent, extending the life of colour-treated hair and adding lightweight shine. \u003cstrong\u003eEuterpe Oleracea (Acai) Fruit Extract\u003c\/strong\u003e improves tensile strength and shine through its dense Omega fatty acid and antioxidant profile. \u003cstrong\u003eMorinda Citrifolia (Noni) Fruit Seed Oil\u003c\/strong\u003e balances moisture and improves shine and condition at the hair shaft level. \u003cstrong\u003ePunica Granatum (Pomegranate) Fruit Juice\u003c\/strong\u003e is a potent antioxidant containing Vitamins A, C, and E that reinforces the formula's environmental defence. \u003cstrong\u003eMoringa Oleifera Seed Extract\u003c\/strong\u003e provides additional nourishment and conditioning. \u003cstrong\u003eZingiber Officinale (Ginger) Root Extract\u003c\/strong\u003e soothes distressed hair and scalp. \u003cstrong\u003eAloe Barbadensis Leaf Juice\u003c\/strong\u003e provides lightweight scalp soothing and surface moisture retention. \u003cstrong\u003eAspalathus Linearis (Rooibos\/Red Tea) Leaf Extract\u003c\/strong\u003e delivers additional antioxidant and soothing properties. \u003cstrong\u003eSymphytum Officinale (Comfrey) Leaf Extract\u003c\/strong\u003e is traditionally recognised for its conditioning and strengthening properties. \u003cstrong\u003eAmodimethicone\u003c\/strong\u003e provides targeted surface smoothing and shine at damaged cuticle points. \u003cstrong\u003ePolyquaternium-10\u003c\/strong\u003e and \u003cstrong\u003eGlycerin\u003c\/strong\u003e complete the in-wash conditioning and humectancy.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe combined result from the first wash: hair is smoother, less damaged, and visibly more bouncy and full of body — with repeated use, hair reflects the natural shine of genuinely healthy hair.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eColour-safe. Leaping Bunny certified.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eMetro Vancouver note:\u003c\/em\u003e Hard water mineral deposits on the cuticle surface compound dryness and dullness — meaning a nourishing shampoo's botanical complex will deliver less visible result on hair with active buildup. If the Miracle Moisture Shampoo is performing below expectations, a chelation step before your routine may be the missing variable. See our \u003ca href=\"https:\/\/zennkai.com\/pages\/hard-water-hair-damage\" title=\"Hard Water Hair Damage | Buy in Canada | Zennkai\"\u003eHard Water Hair Damage hub\u003c\/a\u003e for the protocol.\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWho It's For\u003c\/strong\u003e All hair types — fine, medium, thick, straight, wavy, curly, colour-treated, or natural. Particularly effective for dry, tired, or dull hair that needs hydration and shine at the cleanse step. Mild enough for daily use. Safe for the most delicate colour-treated hair.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003ePair with \u003ca href=\"https:\/\/zennkai.com\/products\/its-a-10-miracle-daily-conditioner\" title=\"It's a 10 Miracle Daily Conditioner | Buy in Canada | Zennkai\"\u003eIt's a 10 Miracle Daily Conditioner →\u003c\/a\u003e and \u003ca href=\"https:\/\/zennkai.com\/products\/its-a-10-miracle-leave-in-product\" title=\"It's a 10 Miracle Leave-in Product | Buy in Canada | Zennkai\"\u003eIt's a 10 Miracle Leave-In Product →\u003c\/a\u003e for the complete It's a 10 routine.\u003c\/em\u003e\u003c\/p\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSodium Ascorbyl Phosphate \u0026amp; Ascorbyl Palmitate (Vitamin C)\u003c\/strong\u003e — Two forms of stable Vitamin C; antioxidant protection that restores vitality and defends against UV and environmental free radical damage\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eHelianthus Annuus (Sunflower) Seed Extract\u003c\/strong\u003e — Natural UV screen; extends colour life and adds lightweight shine\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEuterpe Oleracea (Acai) Fruit Extract\u003c\/strong\u003e — Omega fatty acids and antioxidants; improves tensile strength and shine\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eMorinda Citrifolia (Noni) Fruit Seed Oil\u003c\/strong\u003e — Balances moisture and improves shine and condition\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003ePunica Granatum (Pomegranate) Fruit Juice\u003c\/strong\u003e — Vitamins A, C, and E; potent antioxidant environmental defence\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eZingiber Officinale (Ginger) Root Extract\u003c\/strong\u003e — Soothes distressed hair and scalp\u003c\/li\u003e\n\u003cli class=\"font-claude-response-body whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eSodium Cocoyl Isethionate\u003c\/strong\u003e — Mild coconut-derived primary surfactant; creamy lather without SLS or SLES\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr class=\"border-border-200 border-t-0.5 my-3 mx-1.5\"\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e Apply a small palm-sized amount to wet hair. Work into lather, focusing mainly on roots and scalp, then gently through the length. Rinse with warm water. For fine or colour-treated hair, use slightly less product and focus on scalp and hairline. Follow with It's a 10 Miracle Daily Conditioner or Miracle Leave-In Product.\u003c\/p\u003e","brand":"It's a 10","offers":[{"title":"295ml","offer_id":49764030841072,"sku":"898571000228","price":34.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1253\/1225\/files\/It_sa10MiracleSham295ml.jpg?v=1779727671","url":"https:\/\/zennkai.com\/products\/its-a-10-miracle-moisture-shampoo","provider":"Zennkai","version":"1.0","type":"link"}