{"product_id":"davines-essential-minu-illuminating-heat-protectant-milk","title":"Davines Essential MINU Illuminating Heat Protectant Milk","description":"\u003cp\u003eColour-treated hair has two problems that happen simultaneously: the dye molecules that were deposited during the colour service begin to oxidise and fade, and the chemical process that opened the cuticle to accept the colour leaves the fibre more porous and less reflective than it was before. Most colour-care products address one side. MINU Milk addresses both — protecting the colour investment against the oxidative processes that fade it, and illuminating the cuticle surface to restore the mirror-like shine that makes colour look vivid rather than dull.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eMINU Milk is a leave-in, milky-texture treatment for colour-treated hair built around \u003cstrong\u003eRegenerative Organic Certified™ Green Coffee Extract (Coffea Arabica Seed Extract)\u003c\/strong\u003e. Green coffee (unroasted) is exceptionally rich in chlorogenic acids — powerful polyphenol antioxidants that intercept the free radicals responsible for oxidative colour fade. When UV light and environmental oxidants attack the dye molecules in colour-treated hair, it's this oxidative chain reaction that causes colour to shift, dull, and lose intensity over time. The polyphenols in Green Coffee Extract interrupt that chain — providing a measurable, clinically verified protective effect on colour longevity.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eBenzotriazolyl Dodecyl P-Cresol\u003c\/strong\u003e is a UV filter specifically included to shield colour-treated hair from the UV-driven photo-oxidation that is the primary cause of colour fade between appointments. Unlike scalp-targeted UV filters, this ingredient works at the hair shaft level, absorbing UV radiation before it reaches the dye molecules.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eTriheptanoin\u003c\/strong\u003e — a lightweight synthetic ester derived from caprylic acid — provides the milk formula's emollient base and delivers the exceptional shine response the product is known for. It fills the micro-gaps in the roughened post-colour cuticle surface with a thin, reflective coating that dramatically increases the hair's light-reflecting capacity without heaviness or buildup.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eHydrolyzed Rice Protein\u003c\/strong\u003e deposits into micro-fractures along the hair shaft, reinforcing tensile strength and improving elasticity — both of which are compromised by colour processing. \u003cstrong\u003eAcerola Fruit Extract (Malpighia Glabra)\u003c\/strong\u003e contributes additional antioxidant protection with its high Vitamin C content, synergising with the Green Coffee complex. \u003cstrong\u003eEthyl Olivate\u003c\/strong\u003e (olive-derived emollient) adds lightweight conditioning and surface smoothing. \u003cstrong\u003eInulin\u003c\/strong\u003e provides moisture-binding film-forming support. \u003cstrong\u003eGlycine and Lysine HCl\u003c\/strong\u003e are amino acids that reinforce the hair's protein structure at the surface level.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eEfficacy verified through independent instrumental and clinical testing:\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eUp to 6.6x shinier hair\u003c\/strong\u003e — instrumental test measuring hair shine increase on strands treated with MINU Milk vs. untreated hair\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eHeat protection up to 230°C (446°F)\u003c\/strong\u003e — from blow-drying and hot tool styling\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eLong-lasting colour vibrancy for up to 4 weeks\u003c\/strong\u003e — instrumental test on hair strands exposed to UV light or repetitive washing, comparing MINU system (Shampoo + Conditioner\/Mask + Milk) vs. control shampoo without colour-protecting benefits\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eStatistically significant reduction in colour change after UV exposure\u003c\/strong\u003e — instrumental test on colour-treated hair strands using MINU Milk vs. untreated hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eMetro Vancouver note:\u003c\/em\u003e Urban UV exposure — even on overcast coastal days — drives incremental colour fade on treated hair year-round. The UV-filtering and antioxidant protection in MINU Milk is particularly relevant for colour-treated customers who spend time outdoors in the city regardless of season.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eWho It's For\u003c\/strong\u003e All colour-treated hair types — balayage, highlights, single-process, grey coverage, fashion colours. Works across fine, medium, and thick hair textures. The milky, lightweight formula is suitable for fine colour-treated hair where heavier serums deposit too much weight. Use daily as a pre-styling leave-in treatment for cumulative colour protection and shine benefits. Vegan.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cem\u003eBest results achieved when used as part of the complete MINU system — \u003ca href=\"https:\/\/zennkai.com\/collections\/davines\/products\/davinesessentialminushampoo250ml\" title=\"Davines MINU Shampoo 250ml | Buy in Canada | Zennkai\"\u003eMINU Shampoo →\u003c\/a\u003e and \u003ca href=\"https:\/\/zennkai.com\/collections\/davines\/products\/davinesessentialminuconditioner250ml\" title=\"Davines MINU Conditioner 250ml | Buy in Canada | Zennkai\"\u003eMINU Conditioner →\u003c\/a\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul class=\"[li_\u0026amp;]:mb-0 [li_\u0026amp;]:mt-1 [li_\u0026amp;]:gap-1 [\u0026amp;:not(:last-child)_ul]:pb-1 [\u0026amp;:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3\"\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eCoffea Arabica Seed Extract (ROC™ Green Coffee)\u003c\/strong\u003e — Polyphenol antioxidants intercept free radicals that drive oxidative colour fade; preserves colour intensity and vibrancy\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eBenzotriazolyl Dodecyl P-Cresol\u003c\/strong\u003e — UV filter at the hair shaft level; shields colour-treated hair from photo-oxidation that causes colour shift and dullness\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eTriheptanoin\u003c\/strong\u003e — Lightweight caprylic ester; fills micro-gaps in the post-colour cuticle surface to deliver the formula's signature shine response\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eHydrolyzed Rice Protein\u003c\/strong\u003e — Deposits into micro-fractures to reinforce tensile strength and elasticity compromised by colour processing\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eMalpighia Glabra (Acerola) Fruit Extract\u003c\/strong\u003e — High-Vitamin C antioxidant; synergises with Green Coffee complex for comprehensive oxidative protection\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eEthyl Olivate\u003c\/strong\u003e — Olive-derived emollient; lightweight conditioning and cuticle smoothing\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words pl-2\"\u003e\n\u003cstrong\u003eGlycine \u0026amp; Lysine HCl\u003c\/strong\u003e — Amino acids; reinforce surface protein structure on chemically processed hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHOW TO USE: \u003c\/strong\u003eApply to towel-dried hair after shampooing (fine hair) or after conditioning (medium to thick hair) - a little goes a long way. Do not rinse. Dry and style as desired. Use daily for cumulative colour protection and shine.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"150ml","offer_id":49677874987248,"sku":"8004608300199","price":39.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1253\/1225\/files\/DavinesMINUMilk.jpg?v=1777925657","url":"https:\/\/zennkai.com\/products\/davines-essential-minu-illuminating-heat-protectant-milk","provider":"Zennkai","version":"1.0","type":"link"}